THE PROJECT
Bang-On Brewery is an established, bold and energetic identity that stands out in the craft beer space. The goal was to evolve the brand
for a new chapter, entering the world of fine dining.
The challenge was to retain its personality and equity while creating a more refined, sophisticated presence suitable for a Michelin-star restaurant environment.
Beverage / Hospitality
Industry
Brand Transformation
Project type
Brand Identity • Packaging • Menus • Glassware • Coasters • Signage
Deliverables
OUR APPROACH
We refined the visual identity by toning down the high-energy elements and introducing a more sophisticated colour palette, typography and material language designed to sit beautifully with the premium dining experience.
The new identity positions Bang-On Brewery confidentily within a high-end hospitality setting,elevating the brand experience while staying trueto its indepenent spirit.
THE OUTCOME
BRAND
APPLICATIONS
